Not sure what should be going on your social media pages?
Leave it to the pros.
Tap on social networks to drive organic and paid results for your brand.
It’s time to get
Yes. Even the uncles and makciks are on social media these days. As avid users ourselves, we know the nuances and insider information to get the best bang out for your buck in a dynamic social media climate.
Every campaign needs complementing visuals and good copy to deliver a message. We can do wonders with the assets you have or design new ones to cater to a highly visual audience. From the widely-used Facebook to the professional setting in LinkedIn, our team of digital marketing strategists knows what’s best and works for your brand.
All (still) hail the Godfather of social media channels. Effective for both consumer and corporate brands, Facebook is our go-to channel in social media marketing. Based on your business goals, we’ll strategise, plan and execute a campaign that sends an impactful message to the right audience.
You can be sure that your Facebook campaign will be executed based on extensive research, strategic planning, and smart targeting. All you need to do is pick a goal and objective to fulfill. Are you looking to raise people’s awareness of your brand, pushing them to consider your brand (or get them in your favour), or converting them to be fans of your brand? We can help you with all of that.
‘A picture speaks a thousand words’ — this phrase holds a lot of weight within Instagram, where modern and smart visuals take the lead. Snap at that. Although it’s part of Facebook, Instagram caters to a younger and visually-driven audience.
We’ll create visuals that tell the story you wish for your brand to tell, even if it’s a catalog of a thousand products. Whether you need single taps or double taps on your Instagram post, we’ll make it happen.
Digital Marketing Workflow
For our digital marketing projects, I Concept would undergo the following phases together with you, to create a set of digital marketing strategies for your business. This includes social media marketing and search engine advertorials.
This list serves as an overview of the workflow, and the items and phases are tailored according to each project, depending on needs.
Our Key Account Managers will meet with you to understand your digital marketing needs, your brand’s preferred directions, and recommend suitable packages we have on offer.
If the terms are agreeable, we will then proceed to confirm the project.
The Key Account Manager and Creative Strategist will then do the necessary market research, proposing target ad-sets and streamlining target audience base and other details.
Design Concept + Copywriting
Depending on the type of project/campaign, our creative team will follow up with research, and present design concepts (for projects with visuals) or proposed sets of ad copy.
From layout and design to copywriting, the team will refine the work to your liking, based on the agreed design concept/keywords and direction.
When the campaign is ready to hit ‘go’, we will take it to the (digital) streets.
For longer-termed social media campaigns, our team will be in contact regularly to get your approval for content to be posted on your social media channels.