URGENT: SCAM ALERT: There have been individuals claiming to be representatives from I Concept Innovation Pte Ltd. DO NOT respond to these individuals. Please verify such communications by sending us an email at: [email protected]

4 Ways Good Website Design Can Improve Your Business

Branding, Campaigns, Digital Marketing, Web Development

If there’s something we’ve learnt over the years for website designs in Singapore, it’s that the Return of Investment (ROI) of a great website design should not be understated. 

Investing in your brand’s website is more than just improving the digital presence, it’s also bettering the performance of your entire business. 

Unconvinced? Let’s look at just 4 of the ways this proves true for our clients time and time again.

Enhancing your online presence

If you’re trying to improve your digital marketing campaigns, your web design plays a key role in your marketing efforts. For any marketing campaigns you’re trying to run, your website will often be where the target audience will end up at some point or another. 

Whether you’re directing them from a physical/digital ad or using SEO to increase its visibility, you want to make sure that a high-quality website design is there to close the deal.

A website represents your brand, and it’s also the first place all consumers go to when trying to find out more information about your brand. Are you sure you want it to look like there’s hardly any effort put in?

Budget resources for a website design that better represents your brand and/or engage a website design agency in Singapore to do the job for you!

Building a recognisable and memorable brand

Your website plays a key role in your business’s sales funnel. Before you can sell your products to your target audience, the design of your website needs to capture their attention and pique their interest.

To do that, you’ll require a unique, visually attractive website design that helps you grow both the recognition and memorability of the brand. 

Even if you can’t sell them on the product immediately, you can still leave a lasting impression on them so that they will come back to you when they need the product. 

Making it easier for customers to convert

Great web design isn’t just about making the site look better – it’s also about basing the website on good user interface/user experience (UI/UX)

Through effective planning of user journeys, content hierarchy, interaction design and clear typography and calls-to-actions, a UI/UX focused web design reduces the barriers between your visitors and conversions and makes it much easier for them to take the proverbial leap of faith. 

The better the website design, the better your conversion optimisation, which leads to increased revenue generated by your site.

Showcasing your products and services

If you’re an eCommerce in Singapore, then your website is probably where your products are showcased. Even if you have a physical store or office, your website will still be the key platform that helps to sell your product/service. 

Great website designs fuelled with great product imagery tend to engage your target audience better. You can’t just have one without the other and expect results.

Invest in the platform that is showcasing your products and services to almost 5 million Internet users in Singapore, which is your web design. 

As a pre-approved vendor for the Productivity Solutions Grant (PSG) and eCommerce developer in Singapore, we understand the pains of eCommerce and we’re here to help create effective and tasteful eCommerce website designs. 

Time to invest in good website design

Whether you’re looking for a creative website design, a corporate site befitting of the professionalism of your business or an eCommerce that fits your brand’s unique tone, our team of web designers have the expertise and passion to deliver it for you. Engage our consultants today!

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Impersonation of I Concept Innovation Pte Ltd (Singapore)

It has come to our attention that individuals claiming to be representatives from
I Concept Pte Ltd (Singapore) are offering fraudulent freelance job opportunities and other types of scams under our name, often providing the link to the websites under i-conceptanalysis.com, i-conceptaudit.com and 

i-conceptevaluate.com. There may be other domains that we are unaware of.

We unequivocally state that these scam websites and any other websites other than our actual one (i-concept.com.sg), as well as the representatives claiming to be from our company, do not belong to I Concept Innovation Pte Ltd (Singapore). We strongly urge you not to respond to these solicitations and to verify the legitimacy of such communication by sending us an email at:

[email protected]

Please note that we will never ask you for your sensitive personal details including but not limited to your bank account number and/or passwords, as well as any form of payment. We have already filed a police report – Report No. G/20240516/7030.

If you are a victim of these scams, kindly file a police report at your end.

The I Concept Team