Campaigns

Pros-and-cons-of-leveraging-on-viral-trends

Social Media Marketing: Viral trends, what’s right, what’s wrong?

Did you notice that once something big happens in the world, your Facebook and Instagram feed becomes over-populated with numerous posts connected to the topic-of-the-moment? When the finale of Game of Thrones aired, most pages, both business and personal, posted something about it – a funny comment, a meme, a serious discussion poll, or just …

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A practical guide to social commerce

Social commerce has been well-integrated into our social media interactions. We take a look at the details, the know-hows and strategies to it.

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5 Ways to maximise SEO and social media

Social media and SEO are intricately linked. It can impact your website’s SEO performance and boost your SERP ranking. Here are ways to improve both results.

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What is digital marketing?: An overview

The communication of a product or service through online channels, that’s what digital marketing is. We look at the different forms and how to make them work.

what-is-pay-per-click-marketing

What is Pay-Per-Click marketing?

Pay-Per-Click (PPC) marketing, an integral part of search engine marketing, allows you to reach millions of potential customers. We walk you through the many benefits, and how you should go about creating a good PPC campaign.

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