Your guide to business-to-business (B2B) content marketing basics
Speaking with other corporates in the digital sphere differs from selling to consumers. We list what to look out for when crafting content for B2B marketing.
Creative Agency
The bad website checklist: What’s wrong with my website?
When it comes to web development, there are lots of bad practices that are ridiculed around the web. We’ve compiled a list and advise how to avoid them.
Guide to eCommerce and Productivity Solutions Grant (PSG)
Need help starting your eCommerce business? We’re here to help, plus guide you through tapping on the Productivity Solutions Grant (PSG).
Enterprise Development Grant (EDG): How it works and what it does
Here’s a complete guide to what businesses can do with the Enterprise Development Grant for Strategic Brand and Marketing Development, and what can be claimed.
7 Things to Look for in a Digital Marketing Company
Deciding on the right digital marketing agency is tough work. From well-rounded campaigns to working on SEO, we walk through the things to look out for.
Getting PSG grant for your Digital marketing needs with I Concept
Get your digital marketing strategies right and create exciting content with I Concept, your pre-approved vendor for Productivity Solutions Grant. Read more.
70 Dynamic words to describe your brand’s personality
Picking the right words to describe your brand will help it connect to your customers better. We recommend 70 distinct adjectives for your consideration.
Productivity Solutions Grant (PSG): How it can help your SME grow
Bringing your business online by having your own eCommerce site is a good opportunity to expand markets for SMEs. We look at how and why PSG helps with that.
UX design 101: What makes a great website?
Poor user experience design may affect visitors’ length of stay on site, bounce rate, and sales. We look at some UX principles to follow for designing great websites.
How to develop a unique brand strategy?
Strategic branding sets your business apart from your competition and builds customer loyalty. Here’s a step-by-step guide to building your brand strategy.