Marketing with QR Codes: A look at the pixel revolution
QR codes have become synonymous with rapid information retrieval. We look at how the pixels changed marketing and the possibilities that lie within the boxes.
ECommerce
The best times to post on Instagram: A complete guide
Posting content on Instagram is all about getting the right time, to hit the best reach. While algorithms change, there are still timings suited for posting.
What is Omnichannel Marketing?
Shopper journey today starts from one device and may be completed on another. We look at how omnichannel marketing works and how to build a strategy for it.
Digital accessibility for all: Designing optimal websites with great user experience
An important aspect of user experience is accessibility. It is about having an inclusive design to serve users’ needs. We look at key design considerations.
The bad website checklist: What’s wrong with my website?
When it comes to web development, there are lots of bad practices that are ridiculed around the web. We’ve compiled a list and advise how to avoid them.
Going online and getting professional help: Guide to eCommerce and Productivity Solutions Grant (PSG)
Need help starting your eCommerce business? We’re here to help, plus guide you through tapping on the Productivity Solutions Grant (PSG).
Digital marketing Singapore: 12 Reasons to invest in good digital marketing strategies
Unlike traditional media, digital marketing allows you to reach targeted audiences at lower costs. We go into detail on why it’s the go-to choice in marketing
How to pick the best social media platforms for your brand?
Social media is effective for marketing, but you need to know which one better suits your brand and the right ones to get the best results.
Productivity Solutions Grant (PSG): How it can help your SME grow
Bringing your business online by having your own eCommerce site is a good opportunity to expand markets for SMEs. We look at how and why PSG helps with that.
The complete guide to long-form content in digital marketing
Short and quick writings easily engage users, but long-form content gives your website authority. Here’s a guide on why and how to create them.