Without a shadow of doubt, the route to good and successful marketing is a thorny and winding path. Like many other crafts, it requires time and effort to mould, improve, and to perfect it. Typically, one of the best ways to improve marketing skills would be to keep practising. However, it may be difficult for …
Marketing bloopers digital marketers can learn from Read More »
How many times each day do you “just Google” to find something or certain information? Certainly, search engines have become our go-to whenever a question arises. We take to the internet Gods to help us with almost everything, for there seems to be nothing that can’t be found on the interweb of things. Search engines …
Just Google it: Understanding search engines and their algorithm Read More »
Social media and SEO are intricately linked. It can impact your website’s SEO performance and boost your SERP ranking. Here are ways to improve both results.
Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. We’ve collated tried and tested strategies that work.
Be efficient in digital marketing with the right help. Here’s a list of tools to help your business be more visible.
Posting content on Instagram is all about getting the right time, to hit the best reach. While algorithms change, there are still timings suited for posting.
Shopper journey today starts from one device and may be completed on another. We look at how omnichannel marketing works and how to build a strategy for it.
Get your digital marketing strategies right and create exciting content with I Concept, your pre-approved vendor for Productivity Solutions Grant. Read more.
Poor user experience design may affect visitors’ length of stay on site, bounce rate, and sales. We look at some UX principles to follow for designing great websites.
Short and quick writings easily engage users, but long-form content gives your website authority. Here’s a guide on why and how to create them.
