Driven by our passion for all-things-creative, the folks at I Concept are made up of a dynamic group of talented individuals channeling our passion to disrupt and innovate in the creative sphere.
We are a multidisciplinary creative agency at the crossroad of design, art and technology.
We work towards making your vision possible with amazing ideas that
shape positive experiences and build value for brands
We transform brands through our expertise in
The Folks of I Concept
30 creative elves in Singapore and Malaysia.
Hustling and making it all work for you.

"I like roti prata with fish curry"
Aishah Rania Eng

"You had me at meow..."
Lily Kee

“Keep trying. If you fail, it becomes a lesson, if you succeed it becomes a skill”
Kelvin Yeo

"Copy and pasting..."
Christle Chng

"Life has no CRTL + Z"
Thomas Khoo

"One day or day one? You decide :)"
Ngeow Pei Yin

“Don’t wish for it, work for it”
Felicia Ang

"Stay hungry for the things you enjoy"
Shirlene Ho

"It's not a bug, it's a feature"
Travis Wong

"I start the week with a Mon day"
Aye Myat Mon

"Work hard, be humble"
Simon Wang
Things We Do
😎 Nothing mainstream
🦄 Hate basicDrink bubble tea
🎖 World-class creative
😍 ‘Sess over the latest advertising campaign
👂🏼 Listen to social media trends
😋 Eat like free
Things We Don't Do
✖️ Compromise quality over speed
✖️ Work round the clock
✖️ Overpromise clients
✖️ Impossible Deadlines
✖️ Free jobs
✖️ Go on price wars
✖️ Outsource
✖️ Say “yes” to bad design or copy
✖️ Changes over WhatsApp
Say Yaaaas to Us
Passion
Passion
Creativity
Creativity
Continuous Improvement
Continuous Improvement
Brands you love; digitally enabled by us.
We thrive on challenges. And we live for the results. From digital campaigns to
offline activations, we’re the go-to agency for all things creative.

Singapore Airlines
Web Design
Changing the landscape of aviation through interactive digital discoveries on campaign-level microsites.

ActiveSG
Social Media
Realising dreams and enlivening passion through upbeat & social media management.

American Express
Campaign/EDM/Branding
Injecting vigour and life to the brand through digital campaigns and mall activations.

Jewel Changi Airport
Game Campaign
Creating creative digital campaigns and engaging gamification experiences via multiple social platforms.

NTUC First Campus
Web Design
Accentuating the thought-leadership standing in the childcare & pre-school through a comprehensive and refreshing website revamp.

NCSS
Digital Branding
Creating content and wisdom for Singapore’s social service sector of over 450 NCSS member organisations in a Workplace@Facebook platform called GatherHere@Facebook.

NKF
Web Design
Destigmatising the medical condition of kidney disease through a refreshing website revamp that uplift spirits and hearts.

Muis
Social Media
Empowering Muslim Milennials in Singapore with contextualised Islamic knowledge through dynamic digital content on all social media platforms.

Serendipity Journey
Digital Branding
Establishing a brand voice in a social movement that empowers you to embrace your favourite features and be the best version of yourself.