DBS Ignite Your Spark | DBS Passport
DBS Gastrobeats | Ignite Your Spark – DBS Passport
Website, Interactive, Creative Design
Overview
The Event: DBS Ignite Your Spark [i Light Singapore and Gastrobeats 2023]
DBS – the presenting sponsor of i Light Singapore 2023, Asia’s leading sustainable light festival that took place from 1 to 25 June 2023. Featuring a variety of immersive games, multi-sensory experiences and Instagram-worthy visual installations, DBS invites festival goers to “Ignite Your Spark” by bringing out the best in themselves and paying it forward to help shape a better, brighter world.
The Objectives
To create an engaging experience for festival goers to enjoy the immersive area, a DBS passport can be accessed by scanning a QR code with their mobile phones, festival goers can embark on an interactive journey where they will be able to collect digital stamps by participating in the experiences onsite.
The Solution
We were tasked to design and develop this DBS Passport. A physical stamp is used to ‘stamp’ on festival goers’ mobile phone screens after they have completed a game. After completing a minimum of 4 games, they will be able to redeem prizes at the DBS counter.