Golden Horse Fund Management

Branding, Website, Social Media, Creative Design

Brand Refresh


Golden Horse Fund Management is a fast-growing fund management company. Using data analytics and articial intelligence technology, they continuously fine-tune their strategies for optimal return outcomes.

The Challenges
The Golden Horse brand was established previously to cater to its targetted China-Chinese clientele, with a more traditional design approach. Their website was developed in-house. They also seeked to distinguish themselves from the Taiwanese film awards of the same name. As they look to expand their market reach across Asia, a rebranding campaign was initiated.

The Objectives
Golden Horse appointed us to:

  • Develop a contemporary brand that reflects the company’s ethos and values, in a bid to generate and increase the number of business leads.
  • Push out a set of improved branding identity for better recognition and better recall within the industry, establishing the brand as a leading financial advisory institution.
  • Produce various business collaterals
  • Craft a social media strategy with creatives to propel them further
  • Design and develop an informational website to aid in awareness
Golden Horse Fund Management | Rebranded Identity
Old Logo
Keywords: Trust, Innovation, Expertise

Logo Variations

Golden Horse Fund Management | Brand Applications
Golden Horse Fund Management | Social Media Branding Frames
Golden Horse Fund Management | Website
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