The bad website checklist: What’s wrong with my website?
When it comes to web development, there are lots of bad practices that are ridiculed around the web. We’ve compiled a list and advise how to avoid them.
Digital Marketing
Guide to eCommerce and Productivity Solutions Grant (PSG)
Need help starting your eCommerce business? We’re here to help, plus guide you through tapping on the Productivity Solutions Grant (PSG).
How to build trust and authority with content?
Being an authoritative brand takes time, and it brings great benefits. Carrying quality content helps customers understand and believe in your brand better.
12 Reasons to invest in good digital marketing strategies
Unlike traditional media, digital marketing allows you to reach targeted audiences at lower costs. We go into detail on why it’s the go-to choice in marketing
How to pick the best social media platforms for your brand?
Social media is effective for marketing, but you need to know which one better suits your brand and the right ones to get the best results.
Getting PSG grant for your Digital marketing needs with I Concept
Get your digital marketing strategies right and create exciting content with I Concept, your pre-approved vendor for Productivity Solutions Grant. Read more.
Productivity Solutions Grant (PSG): How it can help your SME grow
Bringing your business online by having your own eCommerce site is a good opportunity to expand markets for SMEs. We look at how and why PSG helps with that.
How to develop a unique brand strategy?
Strategic branding sets your business apart from your competition and builds customer loyalty. Here’s a step-by-step guide to building your brand strategy.
Improving market position through branding
Understand the importance of branding and how it can help your business gain good market standing, and learn about how the EDG branding grant can help you.
The complete guide to long-form content in digital marketing
Short and quick writings easily engage users, but long-form content gives your website authority. Here’s a guide on why and how to create them.